Customer Engagement
Here's What It Takes to Be the Favorite Customer at One of America's Favorite Local Businesses
Lessons from a tugboat captain, a Spanish professor, and a book-loving dog mom.
How to Balance Ecommerce and Brick-and-Mortar Shopping Expectations Through Relationship Marketing
Here's how relationship marketing is critical to balancing ecommerce and brick-and-mortar shopping expectations.
How Leaders Can Strengthen Relationships with Their Customers and Stay Relevant
Customer relationships matter. Here's how we keep them strong even through uncertainty.
This Digital Media Expert Shares His 6 Pillars of Brand Loyalty That Will Work For Any Business
Despite how crucial it is to growth and success, too many entrepreneurs find it challenging to forge strong customer relationships. Here are strategies that work.
These 2 Crucial Customer Service Moments Give You 80% Of Your Value — Here's How to Capitalize on Them
Want to give yourself a massive leg up on your competitors? Transform how your customer service is perceived by focusing on these two moments in the customer journey.
Brand Loyalty Isn't Enough to Keep Customers — But Reviews and Rewards Are. Here's How.
Reviews and rewards are the biggest factors swaying consumers in the new digital landscape. Brands need to get with the program.
From Luxury to Necessity — Why Your Business Can't Afford to Be Without a Mobile App
Today's business landscape has evolved to such an extent that having a mobile app has shifted from a luxury to a necessity. Here's why.
How to Turn an Upset Customer Into Your Company's Best Advocate
The secrets of turning upset customers into raving fans, courtesy of the scientifically proven principle called "the service recovery paradox."
Why Delighting Customers is the Secret Sauce of Successful Management
Delighted customers can become your brand's ambassadors, driving organic growth through word-of-mouth marketing and repeat business.
Good Customer Service is a Disappearing Art — Here's How You Can Be Different
Don't underestimate the power of human interaction.
How to Use the Least Sexy Customer Service Channel to Get Your Cash Registers Ringing
Old-school telephone conversations with customers are a powerful customer service tool and a brand-builder that creates customer engagement, loyalty and a more sustainably positive bottom line.
3 Proven Methods of Boosting Franchise Operation Sales
Improving the numbers isn't as hard as some brands make it out to be, and getting just 10% better can result in amazingly amplified revenue.
If You Want to Be More Successful Than Your Competition, You Need This Mindset to Win
It's time to make your business less about you and more about your customers.
Want a Customer Service Revolution? Start By Changing Your Culture
If you want to transform customer service performance at your company, you need to look beyond individual employee behaviors and focus on your broader customer service culture.
Enhancing Retail Customer Experiences In The Age Of The Experience Internet
As Web3 revolutionizes the ways in which companies interact with customers, AI and data analytics provide a gateway into the customers' minds.